As most cities in India are under complete lockdown, people have very limited social entertainment options but the need to be connected with a community stays.
The surge in traffic is mainly from Tier I and metro cities over the last two weeks. WinZO has seen a 30% surge in online traffic on their platform in the last two weeks.
“There has been a surge in gaming activities since the lockdown has started. The platform is offering free content for the first-time as an effort to support the audience with social gaming during the lockdown due to tbe corona pandemic. To cater to the audience WinZO has been adding global blockbuster games such as Tencent's PUBG, Garena's Free Fire, Ludo among many others. Meanwhile, another gaming company Winzo games too has seen a similar spurt of growth.